Argility is an international
software company that provides
merchandising and point-of-sale
solutions to world-class retailers.
Headquartered in South Africa,
the company needed to launch its
enterprise in Europe, bringing a
freshness of approach to a market
unaware of the organisation’s
Our brief was to create a unique
identity for the company, to give
an immediacy and freshness to its
appeal and to ensure a quick route
to wider recognition and credibility.