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Argility

Argility is an international software company that provides merchandising and point-of-sale solutions to world-class retailers. Headquartered in South Africa, the company needed to launch its enterprise in Europe, bringing a freshness of approach to a market unaware of the organisation’s established credentials.

Our brief was to create a unique identity for the company, to give an immediacy and freshness to its appeal and to ensure a quick route to wider recognition and credibility.

Project

Client

Argility

Project

Identity

Services used

Corporate identity

Description

Argility turned to Tudor Rose when it wanted to launch a new retail technology brand in Europe.